Friday, 9 December 2011

Evaluation Question 3

What have you learned from your audience feedback?
Most of the feedback I received on the main product was from teachers, saying what ideas we had would work and what ideas we had they think wouldn't. Jemma and I mostly listened to what the teachers said as we could understand the point that they were making and usually agreed.

 On the draft product, we were told that the concept was mainly understood but at that point not quite achieved. We knew this as at the time things went wrong with settings, lighting, camera and characters. We knew though, that we would improve this for the final. We also knew that the trinkets had to have more emphasis on in order for the meaning to be properly projected in the video. As well as this in the feedback from the teachers, we listened to any other points they had that would improve our video. As neither of our teachers were the target audience for the video, however, we could not rely on only their feedback for aspects of the music video that were not about the quality etc.

Through the audience feedback I mostly learnt how to properly portray certain relationships so that the audience wouldn't misinterpret them, get confused or just not see a relationship there at all. The videos that our teacher suggested also helped us have a better idea of how to anchor the trinkets to the characters, which was important as it was a main aspect of the video.

 The feedback I got for my ancillary products was mostly verbally from friends I showed who were interested in the type of genre; through this I was able to have a better idea of what colour theme and fonts would be best suited for the genre of anti-folk. People have said that they liked the idea of the use of the tree and that both the poster and digipak are well linked. I was told that the first font I used was too much of a bold one that contrasted with the rest of the products and hardened the tone too much. This then influenced me to look at some more fonts used on album art, eventually finding inspiration for the chosen font on Regina Spektor's 'Mary Ann Meets the Gravediggers' (and Other Short Stories).

1 comment:

  1. Some good points here; do ensure that you specifically mention feedback from your target audience and even from the pitch early on in the research and planning.

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